Digital strategy is an important component of business strategy and represents its complement to the establishment of digital capacity in companies in order to establish or increase a competitive advantage in the digital economy.
BENEFITS OF DIGITAL STRATEGY PREPARATION
- Clearly defined and documented definition and documentation of important business processes in the organization (clearly defined responsibility for process implementation).
- Increased orderliness of documentation (enables fast searching of information and traceability).
- Increasing the efficiency and effectiveness of process implementation measured through performance and efficiency indicators (KPIs) and through a system of continuous process improvements.
- Systematic improvement of the quality of services / products and consequently also increase in customer satisfaction.
- Established risk management system in processes.
- All of this adds up to increased reputation of the organization.
At NETS, we provide you with professional assistance for the preparation of a digital strategy, considering the guidelines for the preparation of a digital strategy, which are listed on the DIH Slovenia website.
The estimated duration of the project is determined based on the deadline set by the client. The estimated duration of the project is one month, which requires a lot of commitment from the contractor and the client.
Our strengths are:
- experienced consultants with many domestic and international references in large, medium and small companies in the manufacturing, service and public sectors
- use of DNA EQMS application, which enables the visualization of processes and the tasks in the process with all the necessary information (contractors, data carriers, IT support, risks, KPIs, ...)
- saved time and resources during the preparation of digital strategy
WORK METHOD AND PROJECT COURSE
Interviews, education and training of the client will be conducted through all phases, mostly in the form of workshops - learning by doing. Meetings will be conducted 2-3 times a week. We use DNA EQMS as IT support to create a digital strategy.
Phase 1: Project plan and project team formation.
Phase 2: Status analysis
- Documentation of basic processes according to the developed MPP methodology - defined process architecture, drawn process flow diagrams and defined individual key steps. The inventory is tailored to the needs of the digital strategy. The highlights from the point of view of IT support are:
- The processes in the whole chain from marketing, sales, through production, to customer service to monitoring the use of products are defined.
- Recognition and documentation of what is the key data and if and how IT is supported (application code) for each step. At the same time, we are also building a data model.
- Who are the contractors in the key steps of the processes (the required digital competencies and the assessment of the level of coverage of these competencies are linked to them).
- Where in the process the client appears (contact with the client) and how to monitor their experience.
- Significant risks are identified for all the processes - for the purpose of the digital strategy, risks are identified from the point of view of information security and business continuity.
- Key KPIs relevant to decision-making and whether they’re IT is supported is also identified for each process.
- Through the inventory of processes, the problems from the IT point of view that are experienced by the contractors in the processes are also defined in each step.
- Defining customer segments and their expectations and which products are for them. Furthermore, in combination with the processes, the overall customer experience is evident (from contacts in marketing, sales, possible planning, to use, service...).
- Definition of key products (products and services and solutions): mandatory definition of the digital part of products or digital services that are directly related to the products and their use.
- Defining the current culture in the company and which parts of the culture are directly related to the digital transformation or support it.
Phase 3: Review of all identified gaps in terms of current and required digital capabilities and possible improvements. Implementation of rankings or their importance as a starting point for the plan of necessary actions. The end product is a list of necessary changes in the field of digitalization (read also the necessary digital capabilities).
Phase 4: Preparation of SWOT analysis with regard to the company's operations, competition and key areas of digital analysis.
Phase 5: Development of an action plan for the implementation of the necessary changes in the field of digitalization. Holders, time required, and financial investments are defined in this phase (a timeline is also prepared).
The individual phases of the preparation of the digital strategy run in parallel with some lag. This is also a requirement stemming from a short deadline of digital strategy preparation